SENIOR DESIGNER · BRAND, PRODUCT + CONTENT
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UGC + Lifestyle Content
Summary:
Brand photography, flat-lays, and short-form video for lifestyle and fashion brands.
Client:
Various Brands
Project type:
UGC Content Creation, Brand Photography
Key Roles:
Concept Development, Styling & Art Direction, Photography, Video Shooting & Editing, Post-Processing
Platforms:
Instagram, TikTok
Alongside my professional design career, I've built an independent UGC practice creating lifestyle and product content for brand collaborations across Instagram and TikTok. This work spans flat-lay composition, lifestyle product photography, and short-form video all conceptualized, shot, and edited independently from brief to final delivery.
What drives this work is the same thing that drives my design practice: the belief that good visual storytelling makes people feel something. Whether it's a product sitting in natural light or a 15-second Reel, the goal is always to create content that feels authentic, on-brand, and scroll-stopping.























